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Home Blog SEO Glossary What is a Dofollow Link?

What is a Dofollow Link?

DoFollow Link

Have you ever come across the term “Dofollow link” while exploring the world of search engine optimization (SEO)?

If you’re looking to enhance your understanding of SEO and boost your website’s organic traffic, understanding the concept of Dofollow links is crucial.

In this blog post, we’ll delve into the realm of Dofollow links, exploring what they are, why they’re important, and how you can identify and leverage them effectively.

A Dofollow link, also known as a “Follow” link, is a type of hyperlink that passes on authority and search engine ranking power from one website to another. When a web page includes a dofollow link to another website, it signals to search engines that the linked website is trusted and credible. Essentially, a dofollow link acts as a vote of confidence, endorsing the linked website’s content, credibility, and relevance.

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Dofollow links are essential for enhancing your website’s visibility and attracting organic traffic from search engines. Search engines like Google consider Dofollow links as votes of confidence from other websites. The more high-quality Dofollow links your website has, the more authoritative and trustworthy it appears in the eyes of search engines. As a result, your website’s rankings can improve, leading to increased organic traffic and potential customers.

Identifying Dofollow links on a page can be a valuable skill for SEO practitioners.

Here are a few methods to help you discover and analyze Dofollow links:

Use “inspect” in Your Browser

Modern web browsers offer a built-in “Inspect” feature that allows you to view the underlying HTML code of a webpage. By inspecting a link element, you can determine whether it is a Dofollow or Nofollow link based on the presence or absence of the “rel” attribute.

Also Read: Backlink Profile: The Ultimate Guide to Understanding and Optimizing

Using SEO toolbars like Ahrefs (Free Chrome and Firefox Extension) can simplify the process of identifying Dofollow links. Ahrefs SEO Toolbar provides a convenient way to highlight Dofollow links directly in your browser, saving you time and effort.


Several SEO tools are available to help you analyze and manage Dofollow links effectively. These tools provide insights into link profiles, anchor text distribution, and competitor analysis, allowing you to make informed decisions regarding your link-building strategies.

Some popular tools include Ahrefs, SEMrush, Moz, and Majestic.

When deciding whether to use a Dofollow or Nofollow attribute for an external link, it’s essential to consider the source’s credibility, relevance, and trustworthiness. If the linked website is reputable and adds value to your content, it is generally recommended to provide a Dofollow link. However, if the linked website lacks credibility or contains spammy content, it is advisable to use a Nofollow attribute to prevent search engines from associating your website with low-quality sources.

Google’s search algorithms are complex and dynamic, and the time it takes for them to recognize and attribute value to a Dofollow link can vary. While Google’s crawlers typically discover new links quickly, it may take some time for the link to have a noticeable impact on your website’s rankings. Building a robust backlink profile, including Dofollow links from authoritative sources, is a long-term strategy that requires consistency and patience.


Dofollow links play a significant role in SEO, contributing to your website’s authority, visibility, and organic traffic. By understanding what Dofollow links are, how to identify them, and how to leverage them effectively, you can enhance your website’s online presence and improve its rankings in search engine results. Remember to focus on acquiring high-quality Dofollow links from reputable and relevant sources to maximize their impact on your SEO efforts.

Also Read: Ultimate SEO Glossary: 499+ Essential SEO Terms You Need to Know!


How do I know if a link is Dofollow?

You can inspect the link’s HTML code or use SEO toolbars like Ahrefs to determine if a link is Dofollow or Nofollow.

What is the difference between Dofollow and backlinks?

Dofollow and Nofollow refer to the attributes assigned to hyperlinks. Backlinks, on the other hand, are the links pointing back to your website from external sources.

What is a follow backlink?

A follow backlink is a Dofollow link that originates from another website and directs users back to your own website.


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